Robin Ruth is an International casual lifestyle brand for the free-spirited traveler. Founded in 2002, Robin Ruth has become one of the leading suppliers of memorable fashion worldwide, and is now represented in every major city in the world. Look out for us at your favorite department store, museum, zoo, airport, boutique and many other iconic destinations. 




Robin Ruth is the name that our founder, Boaz Avrahami, gave to his first daughter. He aspired for her to travel the world and embrace adventure with boundless curiosity. In 2002, Boaz created the Robin Ruth brand which has captured his daughter’s spirit, while inspiring others to explore.

We recognized that life is about a collection of experiences and memories, and we encourage you to wear and share your story! Robin Ruth started as a bond between father and daughter, and is now the largest supplier of mementos to travelers around the world. We turned a thirst for travel and culture into products that celebrate each journey.

With representation in over 50 countries, we receive messages each day from our jetsetters who want to share their latest adventure with us! Customers can collect Robin Ruth bags like stamps on their passports. So whether you’re an avid adventurer or a travel newbie, hitch a ride with Robin Ruth! You will surely “Be Noticed!”